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16/12/2024

Nike Unveils Revamped Flagship Store

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GRAHAM Interior Fit-Out has completed a transformation of Nike's flagship store on Buchanan Street.

The revamped 1,275 m² retail space, spread over two levels, offers a dynamic shopping experience centred on sport performance and lifestyle products.

The store showcases the latest Nike and Jordan collections, including footwear, apparel, and accessories for men, women, and children. A standout feature is the introduction of the Nike by You customisation service, which allows customers to personalise products in one-on-one sessions, creating unique items that reflect their personal style.

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To mark the reopening, Nike has partnered with local design studio MARA, led by Sean Cosgrove, to celebrate Glasgow's vibrant creative community. The collaboration includes a limited-edition co-created football jersey, exclusive embroidered patches for Nike by You, and in-store upcycling workshops, reinforcing Nike’s commitment to sustainability and local talent.

Having been a fixture on Buchanan Street for 13 years, the reimagined store cements its status as a central hub for sports and fashion enthusiasts in Glasgow. The refreshed design and expanded services aim to deliver an elevated shopping experience that blends innovation, style, and community engagement.

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