The Energy Training Academy has strengthened its leadership team with the appointment of Lee Fitzpatrick as non-executive marketing director. This strategic move is expected to be a "game-changer" for the Dalkeith-based social enterprise, according to co-founder Mark Glasgow.
To further bolster its marketing capabilities, the academy has also recruited Anton Winters as Head of Content. Winters will join the newly promoted marketing and operations manager Carolynn Edgeworth and her team.
Fitzpatrick, managing director of the regenerative marketing firm Zebra Growth, brings extensive experience in supporting impact start-ups and scale-ups globally. His expertise will be invaluable as the Energy Training Academy continues to expand and grow.
The academy, which launched in Scotland 18 months ago, is poised for further growth and development. Fitzpatrick's role will be instrumental in propelling the training center through this exciting phase, leveraging his experience to enhance the academy's marketing efforts and strategic positioning.
"From a local community and environmental aspect, it ticks a lot of boxes for me in terms of values and mission alignment," said Fitzpatrick, who also serves on the board of trustees of Firstport, Scotland's development agency for social entrepreneurs and social enterprise.
"I'll be making sure all our activities are aligned with strategic goals.
"Our clients at Zebra Growth are solving social and environmental challenges at scale so this fits perfectly into my domain and portfolio. Our focus is on building sustainable growth to create long-term stability and that is where I thrive and get the most enjoyment from.
"I'm genuinely excited from the social mission perspective as well as working with the solid team that is already in place.
"We have a global client base at Zebra Growth and I made a commitment last year to strengthen my roots in Scotland as this is where I have lived all my life. To help contribute to the next stage of growth of a Scottish organisation like this is hugely exciting and is the perfect fit for me."
Glasgow said: "Lee is highly respected in his field and he is the perfect addition to our team at the academy. I have known Lee for some time, am well aware of his capabilities and having him on board strengthens that side of the business considerably.
"There's nobody better than Lee when it comes to knowing about the journey towards a greener future, and he's a real visionary when it comes to net zero and offsetting carbon.
"Anton is a class act when it comes to creating quality content. It was important for me to not only bring in an advisor at a high level but also a creator to complement that appointment and Anton does that perfectly.
"Specialising in video, podcasts and creative and having the two of them on board is going to be phenomenal for the academy, a game changer for the business."
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