Rental portal Citylets has cemented its strong Scottish credentials by sponsoring the country’s biggest Hogmanay celebrations.
Citylets was one of the sponsors of 2011’s Edinburgh’s Hogmanay festivities and the Concert in the Gardens on December 31, which was headlined by indie rock legends Primal Scream.
The sponsorship has been supported by a New Arts Sponsorship grant from Arts& Business Scotland.
Under the agreement, Citylets joined other sponsors including the City of Edinburgh Council and VisitScotland for the event, which attracted more than 100,000 revellers, from across the globe, to the three-day festival.
The deal also follows a successful, ongoing sponsorship by Citylets for the Scotland national cricket team and its Edinburgh-based HQ at The Grange cricket ground.
Thomas Ashdown, managing director of Citylets, said:"As Scotland’s leading lettings portal, we’re committed to maintaining a high profile across the country. Being involved with Edinburgh’s Hogmanay is both great fun and effective in achieving this aim."
(GK)
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